Dunn’s Den of Knowledge.

A blog about advertising, marketing, new media, your community and how they affect your business!

Is Twitter for you?

Posted by Scott Dunn on March 24, 2008

In pretty much every conversation I have with clients, I always talk about social media and why they should be involved. Let’s face it. If you own a business don’t you want people to find you and purchase your goods and services? Isn’t that why you have a sign outside your location, a website and your car wrapped? Then why would you not be using social media to let others know where you are located, build loyalty programs, and create relationships with your customers and prospects?

One of the tools that can provide you the vehicle to do this is Twitter. What is Twitter you ask? According to Twitter, they are a tool “for staying in touch and keeping up with friends no matter where you are or what you’re doing.” What I take away from this basic definition is the ability to stay in touch and keep up with friends, clients and prospects. For a relationship to take place, some sort of interaction must occur. Twitter can be used to help build and/or strengthen relationships.

A few weeks ago, I read Dave Fleet’s blog “Twitter…in Plain English” and was glad to find that he included a resource that describes a more detailed account of what and how to use Twitter. This guide to Twitter can be found here. It is well worth the sixty seconds it takes to read. Lastly, I am including a video below about Twitter (the run time is 2:25). Get out there, join the conversation and build relationships using social media. To follow me on Twitter, click my name: TownPlanner.

4 Responses to “Is Twitter for you?”

  1. I just stopped by your blog and thought I would say hello. I like your site design. Looking forward to reading more down the road.

    Robert Michel

  2. Nice post on Twitter. Companies are realizing that this is a great way to get info about the marketout to the public. For instance, a very popular twitter user complained about his experiences with Direct TV. He immediately got a call from a DTV rep. The rep said that thay follow twitter to see what people are saying about thier products. I often use twitter to announce my blog posts as well as pick up ideas about how to improve my blog and business. You can easily search twitter and find people that have your interests or who could be your clients. It is a great way to subtly get in front of your clients or potential clients. Tweetscan.com is great way to search across twitter posts. I have found myself communicating with people in California about real estate as well as someone in New Jersey about my fantasy baseball team. What makes this great is that it is completely free. The video Scott posted is the best and clearest explanation about twitter. Just get an account and say something that interests you and you will have people start following you. Use your industry key words and those in your industry will follow you. Check it our and follow me at http://www.twitter.com/feintuch. Also, check out my blog at http://www.pilotingtheperfectmove.

    Scott-Keep on blogging!

  3. Check this blog post out. The best list of services to make twitter more Check it out: http://www.typepadhacks.org/2008/03/twitter-tools-t.html

  4. The Common Craft Show ROCKS!! Thank you for posting that on your blog.
    -Tina Lowe, SalesPartners-NorthPoint

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